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Highly recommended: Harnessing the power of word of mouth and social media to build your brand and your business

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Reveals how customer recommendations in the digital space have radically transformed the way people buy - which means you need to come up with new methods to reach customers and improve your products. This title provides what you need to seize the competitive edge and grow your company.

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Availability

Detail Information

Series Title

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Call Number

658.8 RAN h

Publisher

New York : McGraw-Hill Education., 2013

Collation

229 p.

Language

English

ISBN/ISSN

9780071816212

Classification

658.8

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Branding (Marketing)
Marketing - Management
Oral communication
English language - Business English

Specific Detail Info

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Statement of Responsibility

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Other version/related

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