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Forbes Greatest Business Stories of All Time

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Drawing on a wealth of sources, this priceless collection brings to life extraordinary achievements, many of them forgotten or little how Robert Morris, the preeminent merchant of the eighteenth century, financed the American Revolution with his personal credit; how Ray Kroc used a shrewd real estate strategy to turn a faltering hamburger franchise operation into the McDonald's fast food empire; and how Mary Kay Ash built a billion-dollar direct sales cosmetics company by preaching a message of economic empowerment to women.

Enlightening and fascinating, Forbes(r) Greatest Business Stories of All Time celebrates larger-than-life ambition, inspired leadership, wheeling and dealing, and hard work.

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Detail Information

Series Title

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Call Number

338.7 GRO f

Publisher

USA : John Wiley & Sons., 1996

Collation

362 p. : ill. ; 245 cm.

Language

English

ISBN/ISSN

9780471143147

Classification

338.7

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

success in business
Joint Ventures

Specific Detail Info

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Statement of Responsibility

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