Draws on simplicity strategies to explain how to promote clarity and transparency in political and business organizations, citing the best and worst practices in companies worldwide.
Hauntingly yet humorously realistic, here is a novel of the near future that is inspired by scientific facts already making headlines
This book addresses the highest level of consumer-centered advertising and marketing strategy in a way dividends for the reader
Written by a team of experienced Business Studies authors and examiners, Business Studies for Cambridge IGCSE is endorsed by Cambridge International Examinations. Completely matching specification 0450, the course is written in a clear and direct manner, and is ideal for international school students.
Explores such issues as why our brains feel so taxed, and how to maximize our mental resources; why changing behavior is so difficult - and how to make it less so; why focusing on problems doesn't seem to create the desired change; and how concentration and focus change the brain, and how to maintain energy and productivity at work.
A guide to making better decisions, noticing important information in the world around you, and improving leadership skills.
Reveals how customer recommendations in the digital space have radically transformed the way people buy - which means you need to come up with new methods to reach customers and improve your products. This title provides what you need to seize the competitive edge and grow your company.
A corporate manifesto for overcoming obstacles to professional success identifies the reasons why companies often make questionable decisions, outlining 12 fast-track principles of business transformation that discuss the involvement of CEOs, personal accountability and increasing revenue instead of cutting costs.
Balram Halwai is a complicated man. Servant. Philosopher. Entrepreneur. Murderer. Over the course of seven nights, by the scattered light of a preposterous chandelier, Balram tells the terrible and transfixing story of how he came to be a success in life -- having nothing but his own wits to help him along
This revised set of resources for Cambridge IGCSE Business Studies syllabus 0450 (and Cambridge O Level Business Studies syllabus 7115) is thoroughly updated for the latest syllabus for first examinations from 2015.
Shows how business can do well by doing good, with contemporary examples from across America and around the world.
Business authors Jack and Suzy Welch return, nearly a decade after publishing their international bestseller, Winning, to tackle the most pressing business challenges in the modern world. From creating winning strategies to leading and managing others The Real Life MBA acts as an essential guide for every person in business today - and tomorrow.
A simple, refreshing approach to business that defies conventional wisdom and aims to make work in the office more successful and more enjoyable. A business bible for imaginative and aspirational young men and women.