Drawing on a wealth of sources, this priceless collection brings to life extraordinary achievements, many of them forgotten or little how Robert Morris, the preeminent merchant of the eighteenth century, financed the American Revolution with his personal credit; how Ray Kroc used a shrewd real estate strategy to turn a faltering hamburger franchise operation into the McDonald's fast food empire…
You will CLARITY on what you want and who you want to be. STRATEGY to help you reason in the war room and the board room. GROWTH TACTICS for good times and bad. SKILLS for building the right team based on strong values. INSIGHT on power plays and the art of applying leverage. Combining these principles and revelations drawn from Patrick’s own rise to successful CEO, Your Next Five Mov…
Draws on simplicity strategies to explain how to promote clarity and transparency in political and business organizations, citing the best and worst practices in companies worldwide.
Hauntingly yet humorously realistic, here is a novel of the near future that is inspired by scientific facts already making headlines
IGCSE Business Studies has been written to match the requirements of the IGCSE Business Studies examination. It is also endorsed by Cambridge International Examinations (CIE)thus ensuring that it fully supports the examination syllabus and is up to date.The book is divided into five sections, which are in turn divided into units which provide convenient and flexible areas of learning. Each unit…
This book addresses the highest level of consumer-centered advertising and marketing strategy in a way dividends for the reader
An analysis of the systems, tactics, and leadership strategies that have contributed to Apple's successes profiles such practices as the direct accountability of employees and shares insider perspectives on Apple's plans after the loss of Steve Jobs.
Written by a team of experienced Business Studies authors and examiners, Business Studies for Cambridge IGCSE is endorsed by Cambridge International Examinations. Completely matching specification 0450, the course is written in a clear and direct manner, and is ideal for international school students.
This Study and Revision Guide will ensure you approach your exams feeling confident and prepared through the help of accurate and accessible notes, examiner advice, and exam-style questions on each key topic.